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Course/Product Description

Title:

The Agent Magnet Realtor Referral Training Program

Description:

The Agent Magnet Realtor Referral Training Program
A How-To, Step-By-Step Manual For Loan Officers Who Want A Proven System For Getting More Clients From Realtors.


THIS COURSE IS NO LONGER AVAILABLE
If you're struggling with marketing to Realtors or don't know where to start, the home study course teaches you how to become an agent magnet.

The program shows you how to differentiate from competition by mastering the four P's of marketing to real estate agents: Planning, Positioning, Packaging, Promoting.

Whether you're a new loan officer or one with years of experience, you'll discover the true art of marketing and enjoy less rejection and objections like:
  • I'm happy with my current loan officer!"


  • I'm not interested!


  • Why should I work with you?
With less rejection and fewer objections you can build relationships with Realtors faster and enjoy a steady stream of referrals.

What's Included

The home study course includes everything you need to master the art of marketing to Realtors.
  • The Agent Magnet Home Study Course Workbook - An 80-page spiral bound workbook plus instant online access to the pdf version so you can immediately begin reading while you wait for the hard copy


  • Become an Agent Magnet Live Seminar - A live recording of the Become an Agent Magnet seminar on audio CD's to compliment the workbook, plus instant online access to mp3 files so you can immediately begin listening while you wait for the CD's.

Plus, You Receive These Special Bonuses:

Bonus Gift #1

Production Planning Workbook
This bonus alone is worth the entire course. The workbook, which is a series of connected spreadsheets, helps you accurately establish realistic and achievable production goals.

It removes the guesswork with as little as 90 days of historical data and includes a forecasting tool so you can plan your marketing strategies correctly.
  • Effectively plan achievable production goals

  • Determine and estimate your marketing budget and expenses

  • Calculate costs so you know how much marketing you need to reach your goals

  • Forecast your annual volume so you know how many relationships you need
These worksheets also help you keep track of:
  • Your production history, which you use when planning future goals

  • Your percentage of pulling originated loans through to closed loans

  • Your average income per loan and average loan amount
Bonus Gift #2

The Agent Magnet Home Study Course is a true study course. With the workbook and audio CD's, I've also included a dozen worksheets you'll get online to help you complete the exercises as mentioned in my materials.

Knowledge is power. And with these easy self-guided exercises, you'll maximize your comprehension so you can get results quicker. It includes:
  • SWOT Analysis Form & Worksheet - This exercise and worksheet helps you identify traits you can use to differentiate from competitors.

  • Realtor Survey Sample - It's a survey you use to collect valuable information from Realtors.

  • Agent Magnet Profile Worksheet - This worksheet helps you build a demographic for the kind of Realtors you want to work with.

  • Subject Matter Inventory Worksheet - This exercise and worksheet helps you evaluate all your skills and knowledge so you can uncover hidden opportunities Realtors find attractive.

  • Positioning Statement Samples & Worksheets - Perhaps the most valuable exercise in the course, you'll walk through step-by-step to define your own unique positioning statement. You'll find the samples an excellent reference.

  • Introductory Statement Sample & Worksheet - This exercise extends your Positioning Statement into a full introduction.

  • 5 Stages of Cross Promotion Form - You can use this diagram to help you spot the cross marketing opportunities that exist with every loan application you originate.

  • Cross Promotion Worksheet - This worksheet helps you design your own cross marketing campaign so you can produce more referrals quicker.

  • Problem-Centered Message Sample & Worksheet - This exercise will polish your sales presentation skills and improve your marketing
    venacular. Once you learn the concept of promoting problems instead of selling solutions, you'll find more Realtors interested in meeting with you.

  • Actual Brochure Sample - The brochure helps you visualize how you want your materials to appear.

  • Actual Special Report Sample - The report gives you additional marketing ideas for getting Realtors interested in your services.
Bonus Gift #3

You could be getting more referrals and Realtors with every loan application you originate. It's one of the most commonly missed opportunities by loan officers - not cross marketing during the loan application process.

When you learn about the hidden marketing opportunities that exist DURING the loan application process, you'll use these 15 promotional form letters in MS Word for download, to re-capture it and produce more referrals. It includes:
  • Introductory Letter to Buyer's Agent
  • Introductory Letter to Seller's Agent
  • Follow Up Letter to the Borrower
  • Do's & Don'ts for Borrower
  • Introductory Letter to Borrower's Financial Sources
  • Success Notice Faxed to Buyer's Agent
  • Success Notice Faxed to Seller's Agent
  • Buyer's Agent, Seller's Agent & Borrower's Congratulatory Note
  • Borrower's Survey Card
  • Borrower Closing Package Letter
  • Buyer's Agent Survey
  • Borrower's Survey
  • Borrower's Thank You Note
The Agent Magnet Home Study Course will help you create more effective and powerful marketing. Just like it will help you steer clear of the most critical mistakes that cause many loan officers to flat out bomb.


Your Guaranteed Investment

The Agent Magnet Home Study Course is affordable. You get everything listed above for only $197 and it's backed with a 365 day satisfaction guarantee. With your investment protected for a full year from your date of purchase you can learn how to differentiate your service and get agents chasing you.

You'll find the exercises easy to follow and the tools helpful for speeding up your results.
About The Provider: Agent Magnet teaches you how to market to real estate agents.
Price: $197.00
More Info: Contact Us For More Information

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Keywords For This Course:
mortgage marketing, mortgage broker marketing, loan officer marketing, marketing to realtors, marketing to real estate agents, prospecting



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